Sectorial Case Study
A major medical equipment manufacturer, in the early stages of a product redesign, had a modest need; three simple silicone buttons were envisioned as the user-interface mechanism. With additional input from Marketing, it was determined that the buttons would also need a positive tactile click, backlit symbols and a completely effective seal.
The GGI International field salesperson was called in to consult.
As the product's use was fully explored, more needs emerged. A bank of LEDs to show "status" was added. The compact nature of the instrument necessitated using a small PCB to support the (now) thirteen LEDs, fifteen resistors, a transistor and metal domes. The rubber keys would need an ingeniously designed rib structure to seal out moisture.
GGI International Engineering, working from customer files, developed the 3D design to ensure proper fit of the keypad to the plastic housing.
Now, with a proto order already underway, new customer input was received to change the colour of one key and, later, another. "Sorry, no changes," might have been the response from another supplier. But At GGI International, we work hard to make miracles seem commonplace. The new colours were incorporated.
As the program progressed, GGI International looked for more opportunity to add value. A graphic overlay was needed. "We can do that!" GGI also offered to build the entire top cover assembly including plastic, graphic layer, keypad assembly, LCD with touchscreen and all the required brackets and screws to hold it together.
You quickly saw the benefit: one assembly, fully tested and received, ready to mount on the instrument. GGI International's user-interface expertise and our partnerships with quality component suppliers around the globe made this the logical choice.
What began as a need for a simple rubber keypad evolved into satisfying the real requirement: a top quality user-interface module, GGI International's specialty!